Your AI Coach is built by Thomas Blekman, entrepreneurship educator and coach, founder of Blekman Consultancy BV. He teaches at Unknown University of Applied Sciences, where students do not write business plans about ventures — they build them.
His teaching leans on effectuation: entrepreneurship the way expert entrepreneurs actually practise it. Start with the means in your hands, risk only what you can afford to lose, let partners shape the venture, and treat surprises as raw material. That thinking runs through every one of the twenty coaches.
The coaches are not a prompt on top of a general model. They are distilled from years of lectures, coaching practice, business books and the public work of proven founders — curated, ordered into an eight-step journey, and tested against real founder conversations before anything ships.
Why do it this way? Because a classroom has a fixed number of seats, in one city, at one time of year — and the people who could do something with this knowledge are everywhere. The price is set so a founder can carry it before there is any revenue.
